A complete set of information needed for insights and informed decision making, requires several data pieces residing across several systems or files or with people. A full picture cannot be painted without bringing them together in a meaningful contexts.
In lieu of this information organization operates at risk, which is hard to quantify but there is a general consensus on severity of the problem. Senior management functions don’t have point solutions like CRM, LMS, MES, ERP etc. and needs keep evolving. The importance of timeliness, accuracy and completeness increases as you go up the organization hierarchy and so does the monetary impact of their decisions.
Tech Organizations have to deal with challenges of integration, data warehouse, contextualization, dashboard visibility, alerts, security to get to a meaningful information system. Often, in the maze of new generation technology offering, the right balance of business requirements, extensibility, cost of ownership is lost.